For Immediate Release
Bear Track™ Launches Refreshed Logo
Big things are happening at Bear Track Trailers™, highlighted by a refreshed logo and approach to service.
Brandon, MN — September 1, 2019 – Bear Track Trailers, a leader in aluminum trailer manufacturing, is launching a refreshed logo design and approach to service. The new logo creates better visibility with a new typeface and the claw communicates the aggressive stance Bear Track will represent moving forward.
“The refreshed logo is tied to bigger things happening at Bear Track.” said Mike Draper, Bear Track Trailers Sales and Marketing Manager. “The trailer industry is starting to see a new evolution as digital capabilities advance, and customer expectations change. We have been closely watching trends, not only in the trailer industry but also outdoor power equipment and powersports.”
Through this process, Bear Track is also focusing on the way in which they do business; with the emphasis on being the easiest brand and manufacturer to work with. Said Draper, “We are taking the 1st step by launching a new website that is a step forward in creating a better online experience that will align customers with the right trailer to fit their needs. The 1st phase will launch in early September and will be refined over the coming year.” Bear Track is also reviewing their warranty policies and procedures, trailer ordering systems and inventory levels to create a better customer experience.
“The overall goal is to maintain the quality trailers our customers are familiar with while bringing the brand to the next generation of trailer buyers.” Continued Draper
About Bear Track — Bear Track Trailers, a brand of Voyager Industries, Inc. manufactures high-quality aluminum trailers. A leader in the United States, Bear Track Aluminum Trailer lines include: Utility, ATV, UTV, Motorcycle, Snowmobile, and Car / Vehicle. Voyager Industries, Inc. is a privately held aluminum manufacturing company with over 20 years of experience. Voyager’s footprint includes 3 locations totaling over 90,000 square feet of warehousing and manufacturing space in the Alexandria, MN Lakes Area. In addition to Bear Track, other proprietary products of Voyager include: Yetti Fish House™, Titan Deck®, and Voyager Dock®, all proudly Made in the U.S.A. For additional information about Bear Track Trailers, please visit www.beartracktrailers.com or on Facebook www.facebook.com/beartracktrailers . For additional information about Voyager Industries, Inc. please visit www.voyager-industries.com
Voyager Industries, Inc.
Tom McMahon
320-524-2393
[email protected]